Title: Vice President of Marketing and Communications (National Nonprofit)

Location: Fort Lee, NJ (On Site) Non- Virtual/ Non-Remote

Status: Full Time/ Exempt

Competitive Salary and Excellent Employer Benefits Package

**Thank you for applying to this role! All candidates must be able submit materials/portfolios/ links, etc. that showcase your work during the application process. *** Please include your portfolio/website/cover letter and resume in your submission for this role.

We will not be accepting applications/candidate profiles or referrals submitted on behalf of Staffing and Temp Agencies for temp, contract, or direct hires for this role. TPA does not accept in person applications/resumes/etc. Please apply using our online system. Thank you! **

• Fundraising Campaign Creation and Development
• Previous Success with Nonprofit/ Marcom/ Fundraising Teams
• Demonstrated Success in Nonprofit Storytelling
• Portfolio Showcasing Measurable, Quantifiable, Demonstrable Success
• Press Releases, Placements, Speeches, Social Media, Brand Communications
• Cause Marketing and Impact Storytelling
• Black Baseball Talent Pipeline
• Media Relations
• Internal and External Relations
• Collaborative Partnerships with Fundraising
• Collaborative Leadership
• Content, Branding, Stakeholder Engagement

Strategic and Critical Thinking Leader

Functioning as a member of the Senior leadership team, theVP of Marketing and Communicationsleads The Players Alliances (TPAs) Stakeholder Engagement, Communications and branding strategies, ensuring proper reach, clarity and brand/mission identity. Reporting directly to the President & CEO, and working closely with TPAs heads of fundraising and player engagement, the VP of Mar Comm will oversee a team of professionals specializing in graphic design, content creation, public relations, advocacy, events, social media, and brand communications. This pivotal role will enhance and clarify TPAs values, reputation and influence, refining and expanding the organizations brand to elevate its position in sports philanthropy and community impact.

The chosen leader will be responsible for bridging internal and external communications to amplify TPAs impact and message. To do so the incoming leader will join, lead and build a new, dynamic team of success driven individuals, focused on building a connection to TPAs brand while growing the charitys footprint, platform and mission support. The ideal and successful candidate is a seasoned communications leader with a demonstrated ability to manage strategies and inspire teams, bringing deep marketing and communications experience (including nonprofit and corporate) professional maturity, creativity based in integrity, execution, proven leadership and analysis.

Duties and Responsibilities

Duties will include but not be limited to:

• Lead a high-performing team to create and implement strategic messaging and brand partnering, and business partnership initiatives needed to increase reach and audience, achieving the orgs potential based on the many assets at its disposal
• Lead TPAs strategic integration of all communications efforts ensuring support of organizational goals across programmatic, fundraising, and awareness initiatives
• Lead the development and execution of player/fan focused campaigns and initiatives ensuring connected communication and successful engagement
• Establish professional guidelines for content/branding/time allocation/public interaction to ensure excellence as a department and organization
• Develop and showcase a deep understanding of the importance of diversity that is specific to participation in baseball both on and off the field
• Own growth of media/branding opportunities and network within The Players Alliance ensuring alignment of teams goals with organizational goals, overarching vision and passion of players and leaders
• Conduct, present and utilize research related to diversity and sports/baseball as a means of developing bridges, pathways to excellence and participation and positions of advocacy for board and leadership
• Execute on new marketing and production opportunities with the CEO, Player engagement lead, head of Stakeholder engagement and partners ensuring brand connectivity and pivot towards mission opportunity
• Gather, Manage and report on vital analytics to determine best path towards deeper engagement, expansion and development
• Represent The Players Alliance with high integrity, professionalism, sensitivity to culture and engagement

Key Responsibilities

Strategic Leadership

• Develop a deep understanding of The Players Alliances mission, vision, and strategic priorities to ensure alignment in all communications efforts.
• Design and implement a comprehensive communications strategy that effectively supports TPAs organizational goals and amplifies its impact.
• Work closely with the President & CEO, as well as other senior leaders, to ensure that Communications strategies align with and support TPAs strategic priorities, events and planned impact and scale
• Support board members and selected former and current players in serving as spokespersons for The Players Alliance, representing the organization across various platforms and engagements.
• Ensure seamless integration of strategiccommunications across all key audiences, including donors, program partners, global stakeholders, and internal teams.

Storytelling & Content Development

• Lead and oversee the development of powerful, multi-channel storytelling that highlights the work of TPA and its grantee partners, ensuring each narrative resonates with diverse audiences across social media, print, and digital platforms.
• Help position TPA as a thought leader by crafting content that showcases our role as a changemaker, navigates complex issues, and offers unique insights into the challenges faced by our communities we serve
• Develop and oversee the creation of compelling visual and written contentfrom videos and blog posts to infographics and reportsensuring these pieces amplify TPA’s impact and advance ou…