Location:US – flexible home base

Position Status:Regular, Full Time, Exempt

Salary Level:Starting salary for this role will be from $90,000 USD up to $120,000 USD annually, commensurate with experience.

Closing date:Please submit application including CV and cover letter byFebruary 26

• Risk Level:
• Level 3
• Level 2

Level 1

Level 1: Likely to have no contact with participants or sensitive data)

About Mercy Corps

Mercy Corps is a leading global organization powered by the belief that a better world is possible. In disaster, in hardship, in more than 40 countries around the world, we partner to put bold solutions into action helping people triumph over adversity and build stronger communities from within. Now, and for the future.

The Team

The Philanthropic Growth & Engagement (PG&E) department works to advance Mercy Corps strategic goals and support our worldwide team by raising flexible funds, profile and influence. The PG&E team encompasses several dozen dynamic professionals who possess a wide range of skills. We are gift officers, direct response fundraisers, web developers, marketers and media relations strategists. We are database managers, digital specialists, creative designers, storytellers and teachers. Most of all, we are passionate about Mercy Corps mission and believe a better world is possible.

The Position

The Director of Acquisition and Growth is responsible for building and scaling Mercy Corps mass market donor acquisition program across all channels. This role exists to solve a core problem: replacing and growing the donor file. It leads acquisition strategy for a large, multi-million-dollar mass market fundraising program with significant growth runway and is central to Mercy Corps long-term growth strategy.

Reporting to the Senior Director of Mass Market Fundraising, the Director of Acquisition & Growth leads the strategy, performance, and financial management of all mass market acquisition efforts in the U.S. market, including but not limited to digital acquisition, acquisition mail, new-to-Mercy Corps and

emerging channels (e.g., face-to-face), and performance-driven awareness marketing. This role is accountable for significantly expanding acquisition investment over time and ensuring that growth translates into high-quality donors who retain, upgrade, and deliver long-term value.

A central priority of this position is to design and scale a monthly donor acquisition program that moves beyond conversion-only approaches and supports Mercy Corps long-term goal of transitioning the donor file to a majority monthly base over the next 5-10 years. This includes strong alignment between acquisition and retention strategies resulting in improved file health and long-term growth, and building a diversified acquisition portfolio that reduces reliance on any single channel.

The Director of Acquisition & Growth serves as the business lead for mass market acquisition investments, with responsibility for strategy, expense and revenue budgets, forecasting, and performance management. The role works in close partnership with the Director of Retention & Loyalty to ensure acquisition strategies support retention, lifetime value, and file health.

Essential Responsibilities

ACQUISITION STRATEGY & GROWTH LEADERSHIP

• Own and lead Mercy Corps mass market acquisition strategy across online and offline channels, including but not limited to digital acquisition, direct mail acquisition, performance media, emerging channels, and future models such as face-to-face fundraising.
• Digital acquisition is expected to be a primary opportunity driver of future growth, while continuing to grow and integrate with offline acquisition channels.
• Design, launch, and scale a monthly donor acquisition program that drives sustained growth and long-term value, not just short-term volume.
• Identify and develop new acquisition channels and approaches that diversify risk, expand reach, and support long-term file growth.
• Lead performance-driven awareness efforts in partnership with Brand Marketing, ensuring awareness investments are directly tied to donor acquisition outcomes.
• Co-develop integrated acquisition and retention strategies with the Director of Retention & Loyalty, aligning donor quality, targeting, and long-term value metrics.
• Translate organizational growth goals into clear acquisition plans, investment strategies, and performance expectations.

PERFORMANCE, ANALYTICS & FINANCIAL MANAGEMENT