Position Summary

The Senior Manager of Marketing & Communications is responsible for the day-to-day execution and administration of LBCAs communications, marketing and PR marcomm activities. This role ensures that content, platforms, and outreach tools are implemented accurately, consistently, and on schedule in alignment with LBCAs communications strategy. The Senior Manager of Marketing & Communications actively translates plans into action and keeps communications and marketing operations running smoothly including coordination of the monthly newsletter, social media channels, website and marketing collateral. This role reports to the Director of Marketing & Communications.

Essential Duties and Responsibilities

Content Production & Platform Management:

Manage the operations of marcomm projects including the website, newsletter, social media, webinars and other collateral with tasks including:

• Implement communication plans developed by the leadership team.
• Coordinate release of LBCAs monthlynewsletter, including content drafts, formatting, scheduling, graphic design and list management.
• Maintain and update the LBCAwebsite, including coordinating content approvals, drafting graphics and posting content as needed.
• Managesocial mediaexecution across channels including Meta (FB/Instagram), LinkedIn, and Bluesky using social media management tools. Draft posts and graphics for approval per the content calendar, schedule content, and monitor engagement.
• Draftprint and digital collateral, including brochures, presentations, slides, flyers, event materials, reports, and others as needed including feedback from team and volunteers.
• Coordinate the recording, editing, and posting ofvideosincluding webinars and interviews on the website and across social media channels.
• Coordinatewebinarsfor stakeholders and professionals, edit presentations as needed, coordinate set up on a webinar platform (Zoom, Cvent or similar tool) including copy, speaker bios/headshots, slides, etc.
• Collect, format, and post written and videopatient storiesfor website and digital use.

Communications & Marketing Operations

• Coordinate material requests across the organization and support the development of materials for fundraising, awareness campaigns, events, Board and volunteer activities.
• Maintain organized files of collateral including templates, graphics, headshots/bios, content archives and release forms as needed.
• Track key communications metrics (email, website, social) and assist in report preparation for leadership and Board of Directors.
• Coordinate development and execution of the annual awareness day campaign activities including materials development, outreach and deliverable execution and tracking.
• Support both internal and external event management including marketing and branding collateral, event development and coordination; work cross functionally to support Fundraising/Development staff as necessary.
• Maintain press list and research publications, journalists, and influencers as needed
• Participate in events, conferences or other in-person meetings as needed.
• Stay abreast of digital and social media trends, best practices and tools necessary to effectively execute digital marketing campaigns, including emerging AI integrations.

Qualifications

• Bachelors degree in public health, communications, marketing, or a related field required, masters in public health or related field preferred.
• Minimum 5-7 years of hands-on experience in a public health / womens health nonprofit organization in a marketing or communications role is required, experience in the field of breast cancer preferred. Minimum required experience should NOT include experience gained while pursuing an undergraduate degree.
• Strong writing, editing, and proofreading skills with proven skills in public health writing a plus.
• Experience managing websites, email marketing platforms, and social media accounts.
• Proficiency with tools such as Mailchimp, WordPress, Canva, social media management tools including Later.com and video editing tools including Canva, Vimeo or CapCut required, experience with AI integrations preferred.
• Highly organized with strong project management and follow-through skills.
• Demonstrated ability to work independently in a remote environment.
• Interest in and commitment to LBCAs mission with a demonstrated commitment to following the field of breast cancer
• Dedication to facilitating LBCAs growth and visibility through emerging technologies when applicable.
• Team player with a commitment to effective team work and experience in a small staff environment.
• Excellent written, verbal, and interpersonal communication skills with strong strategic thinking and decision-making ability.
• Ability to work in a fast paced, short lead environment managing competing deadlines and priorities.
• Ability to travel both domestically or internationally approximately 3-5 times annually.

Location:US Based remote, East Coast preferred (to align with EST work hours 9-5)

About The Lobular Breast Cancer Alliance (LBCA)

LBCA engages patients, clinicians, and researchers to increase knowledge of invasive lobular carcinoma (ILC) aka lobular breast cancer and promote lobular breast cancer research. Working with the guidance of an international, expert scientific advisory board of breast cancer researchers and clinicians, and through growing collaborations with other breast cancer advocacy organizations in the US and internationally, LBCA provides a platform for ILC research, maintains a library of current lobular breast cancer studies, and identifies clinical trials and research advocacy opportunities with a focus on lobular breast disease. Educational materials include documents for patients translated into 15+ languages, and a growing library of video recordings of educational webinars about ILC, research findings and training on patient advocacy.

LBCA provides and disseminates widely, basic, educational information about what is cu…